HEAD Story

HEAD Rethink

A Tradition of Rethink

HEAD Bikes USA is the next step in the sequence of producing remarkable outdoor sports & recreation products. Following a line of progression in the HEAD company's "Rethink" tradition.

HEAD's 75-year journey of innovation into sports products began in 1947 when Howard Head reconceptualized the heavy wooden snow ski with a revolutionary lighter weight metal ski. Its construction has ever since transformed the sport and set a new benchmark in performance.

However, Howard didn't merely stop with ski success, 21 years later he introduced the first oversized metal tennis racquet. It gained widespread popularity utilizing an aluminum frame with a string area 50% greater than the standard 65 square inch wooden racquet of its day. By applying an "inverse inertia increases with width" engineering principle, racquet efficiency increased by a factor of four.

Thenceforth, having established a firm footing in the professional arenas of ski and tennis, HEAD continued to extend their influential brand as a leader in multiple other performance sports products and outdoor activities markets in the pursuing decades.


Perpetuating that same "Rethink" tradition of HEAD innovation, HEAD Bike USA has applied that same re-think approach toward selecting the best suited technologies and materials into the design and assembly of its bicycle and eBike product line which boasts a model lineup that covers the whole family from kids bikes to full-suspension mountain and eBikes.

For instance, HEAD bikes are manufactured using a hydroformed tubing process to maximize the Aluminum Alloy frame's performance and integrity. Maximizing integration between user and products with both hub drive and mid-motor eBikes, lightweight carbon belt drives, disc brakes, suspension forks, frames, and internal shifting mechanisms.

The hydroform tubing process by stages diagram.

By collaborating with industry leaders such as Vinka eBike motors, SR Suntour suspension, L-Twoo drivetrain components, HeadbikeUSA ensures that each bike is manufactured and built to maximize fun without limiting performance.


Traditional America

In addition to our charming Midwest demeanor, we are located smack dab in the center of the American Midwest, HEAD Bikes USA is strategically placed on a major national trucking crossroads and also near a railway delivery nexus that makes us equidistant to either East or West coasts so as to expedite your new bike order delivery and guarantee a pleasant purchasing and customer service experience.


Components made with carbon fiber are high in stiffness and tensile strength yet possess a low weight to strength ratio (lighter than steel or aluminum) that make it a favored material by manufacturing engineers and designers.

Hydroforming is an industrial technique wherein special liquids are injected into the frame tubes using tremendous pressure. Hydroforming offers several advantages such as: complex shapes, improved bicycle frame aesthetics and others.